{"id":9145,"date":"2024-07-17T16:37:42","date_gmt":"2024-07-17T14:37:42","guid":{"rendered":"https:\/\/sintra.eu\/project\/kedrion\/"},"modified":"2024-08-25T22:31:42","modified_gmt":"2024-08-25T20:31:42","slug":"kedrion","status":"publish","type":"project","link":"https:\/\/old.sintra.eu\/en\/project\/kedrion\/","title":{"rendered":"Kedrion"},"content":{"rendered":"

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Kedrion<\/h2>\n

DAM integration to manage and optimize the company’s graphic assets<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/sintra.eu\/en\/contacts\/” button_text=”Tell us about your project” _builder_version=”4.25.2″ _module_preset=”default” custom_button=”on” button_use_icon=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.2″ _module_preset=”default” background_color=”#f0f0f0″ custom_padding=”10px||10px||true|false” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Sector<\/strong><\/h4>\n

Pharma<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Activity<\/strong><\/h4>\n

Collection and fractionation of human plasma and development of therapies <\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Need<\/strong><\/h4>\n

Creation of a digital space to store all types of data to avoid its dispersion<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Highlights<\/strong><\/h4>\n

Optimization and management of corporate photo\/video assets via DAM<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/sintra.eu\/wp-content\/uploads\/2024\/07\/gestione-integrata-Kedrion.jpg” title_text=”gestione integrata Kedrion” align=”center” _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.25.2″ _module_preset=”default” custom_css_main_element=”align-self:center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Sector and history of Kedrion<\/h2>\n

Kedrion was created in 2001 and since then has continuously monitored and innovated the ongoing research on plasma-based treatment. The company has several locations, both in Italy and around the world, especially in the USA, which has allowed the company to be one of the largest players, globally, in the production of plasma derivatives. <\/p>\n

 <\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.2″ _module_preset=”default” background_color=”#f0f0f0″ global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.25.1″ _module_preset=”default” custom_css_main_element=”align-self:center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” text_line_height=”2em” width_tablet=”50%” width_phone=”50%” width_last_edited=”off|desktop” global_colors_info=”{}”]<\/p>\n

Management, through Pimcore, of the company’s graphic assets relating to marketing and advertising activities<\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.25.1″ _module_preset=”default” custom_css_main_element=”align-self:center;” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” text_line_height=”2em” width_tablet=”50%” width_phone=”50%” width_last_edited=”off|desktop” global_colors_info=”{}”]<\/p>\n

Project Brief<\/h2>\n

Kedrion’s aim was to create a digital archive where all types of graphic material could be catalogued and reorganised to facilitate and implement marketing campaigns, avoid data dispersion and have continuously updated and streamlined flows in the catalogue of digital assets.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/sintra.eu\/wp-content\/uploads\/2024\/07\/Struttura-societaria-Kedrion-Dam.png” title_text=”Kedrion Dam Corporate Structure” align=”center” _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

WHAT WE DID<\/span><\/p>\n

PimCore DAM: Making digital asset management simple, through integrated storage and management<\/h2>\n

The application development aims to centralize and manage in an integrated way the marketing contents, including product details and digital assets, allowing an advanced modeling of customer profiles and ensuring an accurate tracking of access to the contents. The implementation of a modular architecture has facilitated the integration with different platforms and systems, reducing dispersion and duplication of information. This centralized approach has allowed cohesive and secure access for offices, sales, partners and customers, in addition to providing considerable flexibility in the management of the product catalog and in the creation of personalized materials for various distribution purposes. <\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”solutions” _builder_version=”4.25.1″ _module_preset=”default” background_color=”#f0f0f0″ background_enable_image=”off” custom_padding=”|0px||||” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/sintra.eu\/wp-content\/uploads\/2024\/07\/Kedrion-brief-di-progetto.jpg” title_text=”Kedrion project brief” align=”center” _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” text_line_height=”2em” global_colors_info=”{}”]<\/p>\n

A challenging project: integrated asset management thanks to Pimcore <\/span><\/h2>\n

The intent expressed by the client was to put its digital archives in order, to reorganize all the graphic material (videos and photographs) so as to streamline the data storage and management processes, making all the marketing activities more efficient. To achieve these objectives, Sintra, thanks to Pimcore, created a single archive, classifying the material with all the basic and commercial specifications and facilitating everything with an integrated management of the assets. It also modeled the typical profiles of Kedrion target customers based on their geographical origin, the type of product they are interested in, in order to support marketing automation in the processing of customer access to the contents.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” header_2_text_align=”center” global_colors_info=”{}”]<\/p>\n

Want to see what we did for Kedrion?<\/h2>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.kedrion.it\/” url_new_window=”on” button_text=”Visit the Kedrion website” button_alignment=”center” _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”solutions” _builder_version=”4.25.1″ _module_preset=”default” background_enable_color=”off” background_enable_image=”off” custom_padding=”|0px||||” global_colors_info=”{}”][et_pb_row _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” text_font_size=”18px” text_line_height=”2em” header_2_text_align=”center” global_colors_info=”{}”]<\/p>\n

The answer to Kedrion’s needs<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.25.1″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” text_font=”|700|||||||” text_font_size=”72px” link_option_url=”https:\/\/sintra.eu\/en\/integrated-ecommerce-development\/” global_colors_info=”{}”]<\/p>\n

01.<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” link_option_url=”https:\/\/sintra.eu\/en\/integrated-ecommerce-development\/” global_colors_info=”{}”]<\/p>\n

Archive creation<\/h3>\n

Centralization of information and access, realized with Pimcore, by sales\/marketing\/product offices, partners and customers to avoid the dispersion of legacy systems, duplications and update inconsistencies.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” text_font=”|700|||||||” text_font_size=”72px” link_option_url=”https:\/\/sintra.eu\/en\/integrated-ecommerce-development\/” global_colors_info=”{}”]<\/p>\n

02.<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” link_option_url=”https:\/\/sintra.eu\/en\/integrated-ecommerce-development\/” global_colors_info=”{}”]<\/p>\n

User profiling<\/h3>\n

Target customer modeling by product type, geographic location and basic specifications to support marketing automation and tracking customer access to content.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” text_font=”|700|||||||” text_font_size=”72px” link_option_url=”https:\/\/sintra.eu\/en\/integrated-ecommerce-development\/” global_colors_info=”{}”]<\/p>\n

03.<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” link_option_url=”https:\/\/sintra.eu\/en\/integrated-ecommerce-development\/” global_colors_info=”{}”]<\/p>\n

Integration with external supplier<\/h3>\n

Generation of pages and landing pages for websites, eCommerce, brochures and personalized printed materials for distributors, agents and customers.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/sintra.eu\/wp-content\/uploads\/2024\/07\/Kedrion-sito-web.jpg” title_text=”Kedrion website” align=”center” _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/sintra.eu\/wp-content\/uploads\/2024\/07\/Qualita-e-sicurezza-Kedrion-DAM.png” title_text=”Quality and safety Kedrion DAM” align=”center” _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.25.2″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”]RESULTS<\/span><\/p>\n

The results of the new platform were immediately tangible<\/h2>\n

.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter title=”managed photographic images” number=”100000″ percent_sign=”off” _builder_version=”4.26.0″ _module_preset=”default” title_font=”|700|||||||” title_font_size=”18px” global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter number=”10000″ percent_sign=”off” _builder_version=”4.26.0″ _module_preset=”default” title_font=”|700|||||||” title_font_size=”18px” hover_enabled=”0″ global_colors_info=”{}” title=”videos for a total of 2TB space managed in a single repository” sticky_enabled=”0″][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.1″ _module_preset=”default” background_color=”#222222″ global_module=”6158″ saved_tabs=”all” global_colors_info=”{}”][et_pb_row _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.1″ _module_preset=”default” text_font_size=”18px” text_line_height=”2em” header_2_text_color=”#FFFFFF” global_colors_info=”{}”]<\/p>\n

SINTRA STORIES<\/span><\/p>\n

Success Stories: How We Transformed Companies into Market Leaders<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_blog fullwidth=”off” post_type=”project” posts_number=”3″ show_author=”off” show_date=”off” show_categories=”off” show_pagination=”off” _builder_version=”4.26.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.1″ _module_preset=”default” background_image=”https:\/\/sintra.eu\/wp-content\/uploads\/2024\/06\/backgrounf-orange-line.png” custom_padding=”|0px||||” saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.2″ _module_preset=”default” text_font_size=”18px” text_line_height=”2em” global_colors_info=”{}”]<\/p>\n

CONTACT US<\/span><\/p>\n

Do you have the same needs as Kedrion?<\/h2>\n

Our collaborative and flexible approach allows us to meet the specific needs of our clients.<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/sintra.eu\/en\/contacts\/” button_text=”Tell us about your project” _builder_version=”4.25.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Kedrion DAM Integration<\/p>\n","protected":false},"author":1,"featured_media":8661,"template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-9145","project","type-project","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\r\nKedrion Case Study | Sintra Digital Business Pimcore Gold Partner<\/title>\r\n<meta name=\"description\" content=\"Kedrion, a leading company in the Pharma sector, turned to Sintra for an optimized and centralized Pimcore DAM management Request a Pimcore Demo\" \/>\r\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Kedrion Case Study | Sintra Digital Business Pimcore Gold Partner\" \/>\r\n<meta 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